BooXkeeping: Franchising an Unsaturated Market

How to bring a new business model to a trusted industry and become a leader in that space.

Our hot seat this week:

Is it possible to apply the franchise model to any industry? Max Emma is testing this idea by expanding his bookkeeping company, BooXkeeping Corp., into a franchise. However, persuading investors to join this new franchise venture, which lacks a proven history, is the challenge. That’s where Nick and Jay step in, helping Max seize the opportunity in the untapped bookkeeping sector and emerge as a leader in the field.

In this episode, we help Max:

  1. Minimize risk for new clients and improve franchisee adoption.
  2. Persuade potential clients to collaborate, even in the absence of a proven track record.
  3. Improve internal and external communication.

Learn more about BooXkeeping and Max here:

Want to get in the hot seat? Submit your business right now at

If we think you’re a good fit, we’ll get you on the show.

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